tba global
Project Highlights
- Website Redesign: Developed a new, modern website that is user-friendly and suitable for 2023, replacing the outdated 2016 version.
- Social Media Overhaul: Managed and optimized TBA Global's social media handles, creating engaging creatives and compelling copywriting.
- Brand Redesign: Designed a new logo and recreated their brand identity to reflect a contemporary and professional image.
- Compliance and Regulatory Content: Ensured all website and social media content complied with industry regulations and effectively communicated TBA Global’s expertise.
- Enhanced User Experience: Improved website navigation makes it easier for clients to find the needed services.
- SEO and Content Strategy: Implemented an SEO strategy and content plan to increase online visibility and attract more clients.
Project Overview
Industry:
Accounting and Tax Services
Industry: Accounting and Tax Services
Challenge
TBA Global’s previous website, last updated in 2016. Needed to be updated and more user-friendly. The site could have effectively showcased its services, leading to poor user engagement and a lack of new client inquiries. Additionally, their social media presence was minimal and poorly managed. Resulting in low brand visibility. TBA Global needed a complete overhaul of its digital presence to stay competitive.
The Brtiechx Solution
To address these challenges, Britechx Digital Agency implemented the following solutions:
- Website Redesign: We developed a new, modern website with a clean, professional look. The new site is optimized for user experience. Making it easy for clients to navigate and find the information they need. It is also mobile-responsive, ensuring a seamless experience across all devices.
- Social Media Management: We took over the management of TBA Global’s social media accounts, creating visually appealing creatives and writing engaging copy. Our strategy focused on increasing brand awareness and driving traffic to the new website.
- Brand Redesign: We designed a new logo representing TBA Global’s professional image and modernized its overall brand identity. This included a consistent brand color palette and typography.
- Compliance and Regulatory Content: Ensuring all content was up-to-date with industry regulations, we created clear and informative content highlighting TBA Global’s expertise in accounting and tax services.
- Enhanced User Experience: We improved website navigation and added clear calls to action, making it easier for potential clients to contact TBA Global and access their services.
- SEO and Content Strategy: Implemented an SEO strategy that included keyword optimization and a content plan to increase TBA Global’s online visibility and attract more clients.
Results:
The comprehensive digital overhaul led to significant improvements for TBA Global:
- Increased Website Traffic: The new website saw a substantial increase in traffic, with users spending more time on the site and exploring multiple pages.
- Enhanced User Engagement: Improved user experience led to higher engagement rates, with more inquiries and contact form submissions from potential clients.
- More substantial Brand Presence: The new logo and consistent branding across all platforms helped establish a stronger brand identity, making TBA Global more recognizable and trustworthy.
- Improved Social Media Performance: Our social media strategy resulted in increased followers, higher engagement rates, and more traffic directed to the website.
- Higher Search Engine Rankings: The SEO strategy improved search engine rankings, increased organic traffic, and attracted new clients.
- Client Satisfaction: TBA Global reported increased client satisfaction and received positive feedback about the new website and overall digital presence.