motorcycle service centre
Project Highlights
- We did deep research to understand competitors and customer needs.
- A new brand was created from scratch, including a new logo and emotionally written content.
- We built them a new website redesigned with a new color palette to align with the new brand.
- A two-fold strategy was implemented, including SEO and paid ads on Facebook and Instagram.
- Increased website engagement and conversion rates improved by 80%.
Project Overview
Industry:
Motorcycle and Scooter Service Centre
Industry:
Motorcycle and Scooter Service Centre
Challenge
When the Motorcycle Service Centre approached us, they faced two significant challenges. Firstly, they were experiencing a decline in sales, directly linked to their second challenge: a lack of brand recognition. Prospective customers need help understanding the value proposition of Motorcycle Service Centre, leading to reduced sales. Even for those who made a purchase, there needed to be more clarity about their buying decision, resulting in minimal repeat orders and virtually no customer engagement.
The Brtiechx Solution
After conducting deep research, we built the client a new brand from scratch. This included a new logo and new written content filled with emotionally written benefits. We also redesigned their website with a new color palette aligned with their new brand. To increase brand visibility, we implemented a two-fold strategy of SEO and paid ads on Facebook and Instagram.
Results:
- Increased website engagement: New visitors stayed an average of 6 minutes on the website, compared to the previous average of 3 minutes.
- Higher conversion rates: The relevant brand creation and user-friendly website design increased purchases from cold visitors.
- Brand resurrection: The client's brand saw a significant improvement in sales and brand performance, with a noticeable increase in repeat orders.